The subscription-based telemedicine solution Axocheck was developed to provide access to preventive medicine and promote the health of the elderly and other individuals by providing regular in-home concierge health status checks.
What they needed was brand creation and development, a go-to-market strategy, along with a full-fledged launch campaign that covered traditional and digital media as well as reputation and perception management.
We created their logo, brand guidelines, developed a marketing strategy that encapsulated social media, email marketing, influencer marketing, micro-events, and partnerships.
We are currently handling their online and offline marketing efforts, Public Relations campaigns, and partnerships. We also champion their outreaches geared towards sensitizing families on the importance of embracing preventive healthcare.